Three Innovation Lessons from the Gillette Guard” Low cost razor in India | BoP Marketing, Inclusive Business and BoP Consumers

15 03 2012

Via Scoop.itInclusive and Sustainable Business

P&G launched Guard in India this past October. The strategic intent is simple ā€” reach the hundreds of millions of Indians who use double-edged razors with an affordable, effective alternative.
Via www.scoop.it

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